#Japan
More freedom, more smiles.
At GU, we want to create great clothes and a brighter future together with everyone. This video introduces various GU activities, including the process of making clothes that place no unnecessary burden on the earth, with coexistence with nature in mind, and how we donate clothes donated by customers as part of our recycling activities. Please take a look and see how we are bringing more smiles to everyone's faces through actions driven by the power of clothing.
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Tracking down donated clothes
What happens to the used clothing collected in collection boxes set up at GU stores? We'll show you the process from the moment it arrives to where it's donated.
2025.03 -
We will put your GU to good use in the future.
We are promoting the "RE.GU" initiative, which recycles and reuses all of our products. For example, we have achieved great results, such as providing clothing to refugees and recycling products into alternative fuels that help reduce CO2 emissions.
2024.04
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Until there are no more refugees in the world
GU's refugee support activities not only involve direct efforts such as providing supplies and funds, but also include launching a program to employ refugees as store staff.
2024.06 -
Making clothes using recycled materials
As recycling technology evolves, the possibilities for recycling expand. At GU, we recycle limited resources and use them to create new clothes.
2024.07
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Children's clothing collection campaign
GU stores collect clothes that customers have cherished but can no longer wear, and then deliver them to people in need.
2024.06
Most Viewed Articles
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Clothes made from recycled materials
The possibilities of recycling are expanding with the evolution of recycling technology. Creating new clothing that recycles and utilizes limited resources is becoming increasingly prominent in the GU lineup. Product Pricing...
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The current situation of refugees and GU's support activities
According to The United Nations High Commissioner for Refugees (UNHCR), more than 100 million people worldwide are currently forced to flee their homes due to conflict and persecution, and are forced to flee war and oppression.
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Recommended articles
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RE.GU
Towards clothes that enrich the future. GU is promoting the "RE.GU" initiative to recycle and reuse all of its products. Your beloved clothes will find new uses in new places...
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What we can do for children (next-generation education activities)
Using the power of clothing to contribute to the development of the younger generation who will lead the future, that is one of GU's most important missions. We are holding a visiting class called "Deliver Clothes" at schools across Japan to teach students about clothing recycling.
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Diversity Commitment
The very essence of LIFE WEAR is to face the lives of all people and continue to walk together with them. Our colleagues and customers around the world. We respect each individuality and value system and strive to build the best relationships...
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"Power of Clothing" project
Fast Retailing is collaborating with UNHCR (The United Nations High Commissioner for Refugees) on this participatory learning program for elementary, middle, and high school students. After attending a lecture by a Fast Retailing employee, the children...
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