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L2.5_W_Pants Collection
BARREL LEG_white logo

Pants Collection

Chino Pleated Barrel Pants

$39.90

L2.5_W_Shoes Collection

Shoes Collection

Gathered Ballet Sneakers

$39.90

GU × rokh

Arriving on 3/27(Fri)​

search_W_New Arrivals
NEW ARRIVAL logo

New Arrivals

Linen Blend Pants

Starting at

$39.90

L2.5_W_Innerwear & Underwear Collection

Innerwear & Underwear Collection

BRA-FEEL(Padded Tops)

$19.90

search_W_End of Season SALE

SALE

Balmacaan A-Line Half Coat

$49.90

$69.90

SALE

L2.5_W_Soft Sheer Crew Neck T-shirt

Soft Sheer Crew Neck T-shirt

A lightweight, semi‑sheer essential designed for effortless layering.

$9.99

L2.5_W_Pants Collection
BARREL LEG_white logo

Jeans Collection

Light Denim Barrel Ankle Pants

$39.90

L2.5_W_Shirts & Blouses Collection

Shirts & Blouses Collection

Bow Tie Blouse

$24.90

$29.90

Limited Time Offers until 3/26(Thu)

L2.5_W_Shorts & Skorts Collection

Shorts & Skorts Collection

Jorts

$19.90

L2.5_W_Outerwear Collection

Outerwear Collection

Faux Leather Harrington Jacket

$59.90

2026 Summer Collection

When you wear boho style, Let's go on a little summer adventure.

L2.5_W_Skirt Collection

Skirt Collection

Tiered Flared Skirt

$39.90

L2.5_W_Knitwear & Sweater Collection

Knitwear & Sweater Collection

Lacy Stitch Cardigan

$24.90

$29.90

Limited Time Offers until 3/26(Thu)

L2.5_W_Loungewear & Pajamas Collection

Loungewear & Pajamas Collection

Satin Pajamas

$29.90

L2.5_W_Bags & Accessories Collection

Bags & Accessories Collection

Dumpling Bag

$29.90

special-feature_WM_What’s GU?

What’s GU?

GU brings you trend-forward fashion with a touch of Tokyo.​ GU derives its name from the Japanese word for freedom and is pronounced “jee-you”. ​ GU enables freedom of individuality and self-expression through style. ​ With a focus on value, versatility and the latest trends, GU helps you explore your personal style and embrace a fresh, new you - with looks you love, at prices you’ll love even more. ​